OpenAI Drops UTM Parameters From ChatGPT Results (GPT-6)

OpenAI sent out an email a couple of days ago to advertisers announcing three updates to the ChatGPT Ads manager and new ChatGPT Ad experience updates. ChatGPT Ads Manager can now

Similarweb published some data sharing the click-through rates for OpenAI's ChatGPT ads. The overall CTR for ChatGPT ads are 0.68%, the top quartile is 1%, the best brands are

OpenAI introduces a new visual ad format in ChatGPT and expands measurement tools, attribution partnerships, and brand suitability for advertisers.

OpenAI plans to test advertising in the U.S. for ChatGPT’s free and Go tiers to expand affordable access to AI worldwide, while protecting privacy, trust, and answer quality.

OpenAI is testing or rolling out a change to how you can click to see the sources from the ChatGPT responses. It used to be a button named "Sources" in the footer of the response,

Last week, OpenAI announced a new feature for ChatGPT named location sharing. This allows you to share your precise location with ChatGPT, so ChatGPT can give you more localized

A few weeks ago, we uncovered the beta self-serve Ads Manager for ChatGPT Ads. It was before it officially launched but now OpenAI officially announced its "beta self-serve Ads

ChatGPT Go is now available worldwide, offering expanded access to GPT-5.2 Instant, higher usage limits, and longer memory—making advanced AI more affordable globally.