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Both 18 Pro models cost $100 more than last year’s versions, but come with some

BACKGROUND
1 SIGNALFIRST DETECTED 9 September 2026
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9 Sept
It’s the year of smartphone price hikes

Paying more for a new phone seems almost unavoidable after Apple's event today. The new iPhone 18 Pro and Pro Max start at $1,199 and $1,299, respectively - a $100 price hike over

REPORT · WHEN · The Verge TechOPEN STORY
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The Verge

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