The Luce could be the most universally disliked Ferrari ever unveiled. How did t

Ferrari fans don’t like the design of the new Luce EV, an electric four-door sedan that just doesn’t look like the Ferraris of old. It was designed with help from Jony Ive’s

The long road to Ferrari's first electric car reut.rs/4v2LnxO

To the horror of commenters across the internet, the Ferrari Luce appears to be a sales success.

For nearly 80 years, Ferrari occupied a unique cultural space where its cars were aspirational, even for people who resented those who could afford them. The price, the

It may be the NBA playoffs but right now Ferrari is getting dunked on more than anyone. Whether they own a Ferrari or just have a poster of a Testarossa on their wall, fans in the

WIRED test-drove a preproduction version of the Luce, the storied Italian automaker’s controversial electric car, and it was remarkably surprising. Will it convert Ferrari

The Luce is notable not just for being Ferrari’s first EV, but for being designed in collaboration with Jony Ive and Mark Newson at their collective LoveFrom.

Just two months after a bumpy launch earlier this year, Ferrari has reportedly already hit its 2026 sales goal for its polarizing, Jony Ive-designed Luce EV. Ahead of Ferrari