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Google Tests Sticky Sponsored Results With Gray Curved Borders, Again

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1 SIGNALFIRST DETECTED 13 July 2026
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How the story developed
13 Jul
Other feeds and industry voices
23 Jun
Google Ads Tests Strongest & Strong Match Labels On Sponsored Results

Google has confirmed it is rolling out a limited test in the search results to add labels to the sponsored results. The labels will say "Strongest match" and "Strong match," which

REPORT · HOW · Search Engine RoundtableOPEN STORY
22 Sept
Google Sponsored Results Sitelinks Tests More From Advertiser Name Title

Google Search is testing placing a title above the sitelinks for the sponsored results, the title says "more from [advertiser name goes here]." I think it makes it super clear

REPORT · WHO · Search Engine RoundtableOPEN STORY
27 Aug
Google Ads Tests Swipeable Categories For Sponsored Results Again

Google is testing once again testing swipeable Google Ads sponsored results, where you can swipe a carousel of categories to potentially change the sponsored results listed below.

REPORT · WHERE · Search Engine RoundtableOPEN STORY
30 Sept
Google Tests Sponsored Products Grid That Looks Like The Organic Product Grid

Google is testing making the sponsored products search results block or grid look more like the organic products/shopping grid. Instead of showing a long carousel of products

REPORT · WHAT · Search Engine RoundtableOPEN STORY
8 Apr
Bing Tests Sponsored Label That Is Almost Transparent

Microsoft is at it again with its sponsored labels tests. This time, Microsoft is testing almost transparent sponsored labels within the Bing search results. The labels are super

REPORT · WHAT · Search Engine RoundtableOPEN STORY
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