Google Ads PMax Channel Performance Spend Over Time

Google Ads updated its Performance Max product level reporting back on June 15th. This report now uses data from all Performance Max networks, rather than the subset it previously

Google Ads is testing a new Channel Diagnostics feature for Performance Max campaigns within "Channel Performance" under the "Insights & Reports" section. This shows you the

Microsoft Advertising has added conversion and spend metrics to the PMax Website Publisher URL report. So if you check out the report, you will see a bunch more insight and data

On Friday, Google pushed out a pretty big overhaul of the Performance Max documentation within the Google Ads support area. I've been waiting to compare the old and new documents,

Google Ads is rolling out asset group theming for Performance Max campaigns. This lets you copy an asset group and apply this theme to your text and images using Google AI.

<p>Google Ads introduces Journey-aware Bidding, Smart Bidding Exploration expansion, and new budget pacing updates for Search, Shopping, and Performance Max campaigns.</p> <p>The

Google Ads is reportedly offering a new exclusion type for Performance Max campaigns. This one is named household income exclusions, which is not new to Google Ads as a whole, but

Google Ads added a new option within your Performance Max campaigns to select "Where should people go after clicking your ads?" The two available options for that question are (1)