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Google’s Mueller Explains How AI Search Impressions Get Counted via @sejournal,

BACKGROUND
1 SIGNALFIRST DETECTED 25 June 2026
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How the story developed
Other feeds and industry voices
25 Jun
Google: When AI Performance Reports Count Impressions

Google's John Mueller explained when Google will count an impression for a web page within the generative AI features in Google Search. In short, there needs to be a link to your

REPORT · WHEN · Search Engine RoundtableOPEN STORY
4 Aug
Google Now Reports AI Search Impressions. Here’s How To Read Them via @sejournal, @cshel

<p>Comparing which pages Google uses in AI answers against how they rank conventionally is where the new Search Console report earns its keep.</p> <p>The post <a

REPORT · WHERE · Search Engine JournalOPEN STORY
9 May
Google Expands AI Search Links Without New Click Data via @sejournal, @MattGSouthern

<p>Google added more link surfaces to AI Search, but not new reporting for publishers. Studies continue to show lower clicks when AI responses appear. </p> <p>The post <a

REPORT · WHEN · Search Engine JournalOPEN STORY
25 Sept
Google AI Overviews Have More Links, But Not All Reach The Web via @sejournal, @MattGSouthern

<p>Google's AI Overview links can lead to websites or AI Mode, and Search Console measures those interactions differently.</p> <p>The post <a

REPORT · HOW · Search Engine JournalOPEN STORY
13 May
Data Shows AI Overviews Exposing Negative Reviews Without User Intent. What To Do Next via @sejournal, @EraseDotCom

<p>Discover the importance of AI in reviews and brand visibility. Learn how AI tools affect perceptions in our latest review.</p> <p>The post <a

REPORT · HOW · Search Engine JournalOPEN STORY
27 Apr
Google’s AI Overviews Cut Organic Clicks 38%, Field Study Finds via @sejournal, @MattGSouthern

<p>A randomized field experiment found Google AI Overviews reduced organic clicks on triggered queries by 38%, while user experience ratings stayed unchanged.</p> <p>The post <a

REPORT · HOW · Search Engine JournalOPEN STORY
2 Jul
Microsoft Just Proved A Point About Search Today via @sejournal, @DuaneForrester

<p>Bing’s latest AI reporting confirms that rankings and citations measure different outcomes, requiring new visibility strategies across AI search.</p> <p>The post <a

REPORT · WHEN · Search Engine JournalOPEN STORY
27 Mar
Google Tests AI Headlines, Rolls Out Spam Update – SEO Pulse via @sejournal, @MattGSouthern

<p>Google tests AI headline rewrites in Search, completes the March spam update in under 20 hours, and adds AI content labeling to structured data docs. </p> <p>The post <a

REPORT · HOW · Search Engine JournalOPEN STORY
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