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Google Tests Visit Site Button On Google Ads Sponsored Results

BACKGROUND
1 SIGNALFIRST DETECTED 7 July 2026
Narrative synthesis pending — 1 signal collected.
How the story developed
7 Jul
Google Tests Visit Site Button On Google Ads Sponsored Results
REPORT · WHAT · Search Engine Roundtable
Other feeds and industry voices
22 Sept
Google Sponsored Results Sitelinks Tests More From Advertiser Name Title

Google Search is testing placing a title above the sitelinks for the sponsored results, the title says "more from [advertiser name goes here]." I think it makes it super clear

REPORT · WHO · Search Engine RoundtableOPEN STORY
30 Jun
Google Ads Tests Open In New Window Icon

Google is testing adding an open in new window icon on sponsored results within the Google Search results. This icon appears at the end of the URL in the Google search ads.

REPORT · WHAT · Search Engine RoundtableOPEN STORY
10 Jun
Google Ads Testing Top Pages Links

Google seems to be testing new "top pages" links within the Google Ads sponsored listings. These look like sitelinks or those old tags but they are titled "Top pages."

REPORT · WHAT · Search Engine RoundtableOPEN STORY
20 Oct
Bing Tests Not Showing Sitelinks

Microsoft seems to be testing not showing sitelinks under the main Bing search result snippets. I am honestly not sure if this is new but I was able to replicate Bing showing

REPORT · WHAT · Search Engine RoundtableOPEN STORY
4 Aug
Google Ads Tests Anchor Text Hyperlinks In Ad Descriptions

Google is testing adding keyword-rich anchor text hyperlinks to the ad descriptions in the sponsored results within Google Search. Clicking on the link takes you to the same ad

REPORT · WHAT · Search Engine RoundtableOPEN STORY
28 Sept
Google Tests More Sitelinks Designs

Google continues to test variations of designs and user experiences for Sitelinks within its search results. The new design spotted has the Sitelinks listed line by line, with a

REPORT · WHAT · Search Engine RoundtableOPEN STORY
17 Aug
Google Ads Tests Blue Hyperlinks In Ad Descriptions

Google is testing blue hyperlinks in the ad descriptions within the sponsored results. These are clickable, keyword rich, links in the ads, similar to what we saw last week with

REPORT · WHAT · Search Engine RoundtableOPEN STORY
10 Jun
Google Shopping Results Tests Linking Directly To Merchant Site

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a

REPORT · WHEN · Search Engine RoundtableOPEN STORY
Sources
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