Under Cook, the company has become less surprising but massively financially suc

Under Cook, Apple became hugely successful, if not always surprising.

Expectations for Tim Cook were almost impossibly high when he stepped in to replace Apple's visionary cofounder in 2011. He inherited a company on a blockbuster run, after Steve

Under Steve Jobs, Apple released the groundbreaking products that defined the company. But the company wouldn't be what it is today without Tim Cook's reign of ruthless

Apple Silicon chips. The iPhone's dominance. Apple Vision Pro. During Tim Cook's 15-year tenure as Apple CEO there were highs - and in the case of the Vision Pro, maybe a low -

Cook, who joined Apple in 1998, succeeded Steve Jobs as CEO in 2011 and went on to transform Apple into a $4 trillion powerhouse.