Google Search Tests Blue More Link In Shopping Results

Google is testing blue hyperlinks in the ad descriptions within the sponsored results. These are clickable, keyword rich, links in the ads, similar to what we saw last week with

Google is testing using a dotted underline and a shaded URL for the search result snippet's URL. Yesterday, we covered how Google was testing a blue dotted underline for sitelinks

Microsoft seems to be testing not showing sitelinks under the main Bing search result snippets. I am honestly not sure if this is new but I was able to replicate Bing showing

Google is now testing linking the product and shopping results within Google Search directly to the merchant or retailer website. This is instead of Google opening the side panel

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a